This Is Broken (from Seth Godin)

Today, I finally got around to watching Seth Godin’s 2006 talk at the TED Gel Conference. It’s a really great presentation highlighting seven reasons why things are “broken.” Check it out:

Seth Godin at Gel 2006 from Gel Conference on Vimeo.

The website mentioned in the talk has been changed to the Good Experience Blog. I visited the site today and already picked up some good ideas. It’s something to think about.

I’m blown away by when I see broken policies or procedures in our schools and organizations. I don’t understand when I’m at schools and students “boo” freshmen–it makes no sense to me especially when the answer is “that’s how we were treated as freshmen.” (btw, there is a great solution for this called LINK CREW–bring it to your campus).

I was at a campus last week. Everything about the experience was really incredible except that the lunch process took forever as someone in a district office came up with a policy to check names off a list, even though a detailed list of EVERYONE receiving lunch even updated with the day’s absences was provided to them. That’s broken.

I’m a huge fan of United Airlines (I’ll likely hit there 1K status with them this year after taking 100 flights since January), but there change fee on tickets makes no sense to me–especially when rival Southwest doesn’t penalize me. This is broken.

There is a mall near my parent’s house that spent millions and millions of dollars on rennovation, but then didn’t really consider the exits of the parking garages, both which don’t easily connect with the major freeway located two blocks away. The design causes major delays during the busy holiday season (I once sat in my car for 50 minutes as I tried to exit). This is broken.

What is broken in your campus? What thing are we still doing that doesn’t make sense? What can we do to make these things better?

Seth Godin raises some interesting points. Apply them to your school or organization today.